The power of calculated advertising in tech start-ups can not be overemphasized. Take, for instance, the remarkable trip of Slack, a popular office communication unicorn that reshaped its advertising narrative to break into the business software application market.During its early days, Slack encountered significant obstacles in establishing its gr… Read More

The power of tactical marketing in technology startups can not be overemphasized. Take, for example, the amazing journey of Slack, a renowned office interaction unicorn that reshaped its marketing narrative to burglarize the enterprise software program market.During its early days, Slack encountered significant challenges in developing its foothold… Read More